Erik Mäkitalo, founder of Mandalytics, smiling outdoors by the sea

Meet the founder

Hi, I'm Erik Mäkitalo

I built Mandalytics so that every small business can get clear, friendly SEO help each week: what to do next, why it matters, and how to do it.

Who is behind Mandalytics?

Mandalytics is made by Erik Mäkitalo, a Swedish creative technologist with more than 30 years in telecom, photography, web development and online marketing. Today his focus is SEO, GEO and AI automation: helping websites get found in Google and named by AI tools like ChatGPT. He builds the reports, writes the guides and answers your messages himself.

How does Erik approach SEO?

Erik sees SEO as small, clear steps done every week, not a big project you finish once. Pages that answer real questions in plain language, a site that is fast and open to search engines and AI tools, and steady improvements over time. The same work that helps you rank in Google also helps you get named in ChatGPT, Gemini and Perplexity.

Why did Erik build Mandalytics?

Most SEO tools hand you a dashboard full of numbers and leave you to work out what they mean. Erik wanted the opposite: a short weekly to-do list in plain language, with the reason behind each task and the steps to do it. Mandalytics celebrates every win along the way, and teaches you what works so you get better at it week by week.

The same ideas are in the free guides, written by Erik, which show how to get found in Google and in AI tools like ChatGPT.

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